Scott Braley Suggests How to Survive This Recession

Joan Capelin interviewed Scott Braley – principal of Braley Consulting & Training – for the 16th interview of the “Sound Advice” series.

The podcast provides Scott’s perspective and advice on the difference between this and previous recessions, the importance of marketing internally, what a marketing officer should be considering going forward, and why continued training is so valuable.

An accomplished strategist, leader, manager and marketer, Scott in himself and as a consultant, has led A/E/C’s through several recessions.

Braley Consulting & Training began in 1987; he has been a full-time consultant in multiple sectors of the industry since 1998. His role has been to help firms create strategies, define leadership/ownership, retool their organization, enhance project delivery, and engage talent.

For over two decades, Scott served as Managing Principal of the international A/E/C firm Heery, that grew to rank in the ENR “Top 40” and World Architecture’s “Top 50.” He recently authored “Wisdom, Wrinkles and Worth,” a white paper on Baby Boomers in the A/E/C workplace.

An active member of numerous professional organizations, and a Fellow of the AIA, Scott is widely published and a frequent invited speaker at national and international A/E/C events.

Click here to listen to the podcast.  Visit our “Sound Advice” page to hear other podcasts in the series.

Scott Braley, FAIA

Scott Braley, FAIA